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Yellow Rice Wine Packaging Design

Yellow Rice Wine is one of the oldest wines in the world. It originates from China and is unique to China. It is a brewed wine and is one of the three ancient wines in the world along with beer and wine. 

About 3,000 years ago, the Chinese invented the double fermentation method of distiller's yeast and began to brew rice wine in large quantities. Yellow rice wine is produced in a wide range of places and has many varieties, including Shaoxing Zhuangyuan Red, Shaoxing wine, Shandong Jimo Old Wine, etc.

The design is inspired by the water and bridges in Shaoxing, as well as the white walls and black tiles in Jiangnan. The highly abstract special-shaped bottle label is used to express the image of the bridge and white walls and black tiles.
Together with the flowing water and corrugated relief on the bottle, the entire packaging is more layered and playful.
Yellow Rice Wine Packaging Design
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Yellow Rice Wine Packaging Design

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